creative director, creative producer, writer, film director


Absolut Insurance, IMA-Press, Cultural DA Media (project contracts)
creative director | MarCom director

​April 2018 - ...

Achievements: 
Development and implementation of marketing and creative strategies. Product launch. MFT-leading. Team management. Copywriting and art direction.

ICE Agency (Moscow, btl.iceagency.ru)
creative director

​January 2017 - ​ April 2018

Achievements: 
Creative ideas development for Hohland, Danone, Hennessy, Bayer, Pepsi, Tele2, Troekurovo.

MultiTEC (Moscow, http://multitec.ru/kreativ/)
creative director

​October 2013 - ​October 2016

Achievements: 
Creative ideas development for RZD (Russian Railways): “Allegro”, "Olympic games partner" AD campaign, “RUSSIAN RAILWAYS. To the 70th anniversary of Victory” AD campaign, “Russian Railways. Regions “When&Where” AD campaign. Creative work for SOGAZ, The Government of Moscow (“Moscow Parking” AD campaign), "Scarlet Sails" (world's largest holiday dedicated to the graduates of schools, Russia's only festival in the Register of the global event tourism), LUMENE, Yves Rocher, Crocus City Mall, U-BOAT (feat. Steven Seagal), ALBA, Unifarm etc.
Development and implementation of creative concepts, strategic and operational management of advertising campaigns to promote unique development projects. Generation of ideas for commercials, work with contractors at all stages of the production of communication materials (scripts, audio and video content, k-arts etc).
Advertising campaigns, development of corporate style, commercials and special projects for:
- Loft Quarter Studio 12;
- City Technopark PERERVA;
- Club complex DAWN;
- Elite Club House Depre;
- Boutique Hotel & Apartments ROZAROSSA
in collaboration with Piero Lissoni & Lissoni Associati
(http://www.lissoniassociati.com/en)

New Connection (Moscow, new-connection.ru)
creative director

​October 2011 - ​October 2013

Achievements:  Creative ideas development for PepsiCo: brands - J7, "Lubimii" , "Rodniki Rossii" ("Help nature along!" - "The best social projects in Russia  in 2012" - http://news.unipack.ru/43112/?rss=1). Creative work for GM, Tetra Pak, OPEL, Jaguar, Heineken, Syoss, RB Invest, BUTIK.RU, FSC.

BW Communication Partners (Moscow)
creative director​

​August 2010 — June 2011

Achievements:  Creative ideas development for Carolina Herrera, Paco Rabbane, Nina Ricci, Prada, Payot, Terhi, Cinzano, Mercedes-Benz. Creative PR campaign for Luding, Lanta-Bank.

Grey Russia (project contracts) (Moscow, grey.ru/russia)​
creative director

​February 2009 — April 2009

Achievements: Creative ideas for VISA  Moscow Fashion Week-2009: concept, prints, production control.

BBDO (project contracts) (Moscow, bbdo.ru)
creative director

August 2008 — January 2009

Achievements:  The creative development of BIG IDEAS  and realization of projects: "Beeline" "Be in course" and "MMS" (TV-commercials + print visuals).

PR-Premier Mix-Marketing Communications Group (Moscow, pr-premier.ru)
creative director

October 2005 — August 2008

Achievements:  The creative development of BIG IDEA for brand "Beeline" - cinema sponsorship platform "The show is beginning!", TVC development for "Beeline" "The show is beginning!", TVC development for "Viagra",  wins in creative tenders for TV production "Diflucan”,  creative work for the corporate brand Unilever,  the national BTL-projects Panasonic and Shering AG brands.

VITO-production (Igor Vernik`s advertising & event-agency) (Moscow, vitopro.ru)
creative director

May 2004 — September 2005

Achievements: ATL, BTL, Event creative ideas development for: Nycomed, RBRD , Pepsi, Holsten, NorNikel, Tchibo, TNK-BP, Barring Vostok Capital Partners, J&W (Henry Dunay), Topaz, CB "Suhkoy", "World Class".

MegaPro (Moscow, megapro.ru)
creative director

November 2002 — May 2004

Key clients: Manly, VTL, Siemens, AvtoPlaneta (diler for Renault, Scoda, Nissan;  EFFIE-2003), MID-Expo, “Avangard” bank, "Chaika-Plaza", "ZIS-Company", TC "Zolotoy Babylon" ("Best TC 2003" - Gold Prize), Demos I-net ("Idea-2004" - 1st Prize).
Functions: creative concepts, organization of the creative team, presentations.

Grey Worldwide (project contracts) (Moscow, grey.ru/russia)
creative director

May 2003 — July 2003

Client: Procter & Gamble (Pantene Pro-V).

BAG Films (Moscow)
creative producer

April  1999 — October 2002

Achievements: Big TV crew management. TV production for 1 channel, RTR, TVC. Shooting documentaries and corporate films. Participation in film production ("Check", "Prisoner of the Caucasus" - awards at the Cannes IFF, Russian State Prize, "Oscar" nominated).

Education
 
1996 Journalistic faculty Kaz State University (Almaty)
Journalism and Screenwriting

 

1995 International School of Journalism (Amsterdam)
TACIS UN, Media management

 

Additional education:

Bauman Technical University, Training Center "Specialist"

 

2009 Drawing skills
2006 Design and Computer Modeling with Photoshop CS3

Recommendations
 

Sportmaster
Victoria Alemanova (Marketing Director)  

 

Russian Association for Public Relations

Kseniya Trifonova (Vice President)  

GAZPROM-MEDIA

Georgy Ryumin (Executive producer)

MultiTEC Advertising agency

Ruslan Gadeev (Client Service director)  

etc.

Profit Igor Tolstunov`s production company

Dana Belchich (Deputy General Director)  

Languages
Skills
Interests

Russian

English

 

Creative texts&images.

Creative direction.

Creative development.

 

Books.
Music.
Movie.
Sport.
Life.